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Marketing Experiments A scientific approach to online marketing

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I know from the forums that many of you are interested in online marketing.

I also know from the forums that many of you take a scientific approach to problems and questions.


This topic is addressed to those who are interested in online marketing and like take a scientific approach to problem solving.


I believe much can be gained by setting up all marketing efforts in a way that helps us gain insights quickly about what is working and what isn't.


What is the basic principle?

- Create several versions of the marketing effort

- Launch them

- Measure the results of each version.

- Choose the best one, refine and repeat.



- Have you ever done marketing experiments of this kind?

- If so, how did it go?

- If not, would you be interested in learning?

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