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hihihihi88

Editorial Design learing from my design school

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Graphic Design is a diverse and expanding profession encompassing corporate communication , editoral design , advertising , package design , electronic publishing , environmental graphics and motion graphics .

 

Grabbing attention , creating interest and drawing the reader into the context pages is one of the primary functions of " editorial design " .

 

Designer will also focus on the development of Ideas and the Visualization of design concepts . Sometimes , designer would work closely with editor during conext development process .

 

The main function of an editor :

 

To communicate your message more effectively .

 

skillful communication includes three main attrbutes

 

1. Clear . Enable reader gets your point quickly and easily

2. Concise . Prevent reader going through irrelevant or extraneous information .

3. Captivating . Use effective words of phases to grabs and holds your reader's attention .

 

An effective planning and arrangemen of graphics , diagrams , illustration and photography images together on reading page are basic skill set to generate editorial design solutions .

 

Emphasis is usually be placed on the relationship between layout , image selection and traget audience .

 

Editorial services ma cover the following items :

Magazines , jourals , books , brochures , annaul report , ctalogues , prospectuses , manuals and other company literature .

 

Electroinc media : interactive eBrochures , web ages , CDs and flash animation .

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Very true. Never make the user think.
Here are some great articles on solid web design.

Nielsen: Tagline Blues: What's the Site About?
https://www.nngroup.com/articles/tagline-blues-whats-the-site-about/

Nielsen: Ten Good Deeds in Web Design
https://www.nngroup.com/articles/ten-good-deeds-in-web-design/

Nielsen: Original Top Ten Mistakes in Web Design (1996)
https://www.nngroup.com/articles/original-top-ten-mistakes-in-web-design/

Nielsen: Top Ten Mistakes in Web Design (1999)
https://www.nngroup.com/articles/the-top-ten-web-design-mistakes-of-1999/

Neilsen: Top Ten Web Design Mistakes of 2003
https://www.nngroup.com/articles/top-10-web-design-mistakes-of-2003/

Nielsen: Top Ten Web Design Mistakes of 2002
https://www.nngroup.com/articles/top-ten-web-design-mistakes-of-2002/

Nielsen: Top Ten Guidelines for Homepage Usability
https://www.nngroup.com/articles/top-ten-guidelines-for-homepage-usability/

Nielsen: Ten Most Violated Homepage Design Guidelines
https://www.nngroup.com/articles/most-violated-homepage-guidelines/

Nielsen: Homepage Real Estate Allocation
https://www.nngroup.com/articles/homepage-real-estate-allocation/

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Interesting contribution hihihihi88, now I understand that the Editorial Design is an area of expertise that is growing in importance and complexity, throughout the development process, and is giving a unique and priceless insight into one of the most stimulating and innovative areas of graphic design. :)

 

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