To create the meta tags for your site, you will be concentrating on your site description and site keywords.
To create your site meta tag keywords, try copying and pasting your homepage content into MS Word. Delete all insignificant words (like âaâ and âtheâ). Then delete all punctuation and words/phrases that have been repeated. This is your initial meta tag list.Now fine-tune the list. Add more terms and delete less relevant ones. Do not use commas or other punctuation. Add your name and URL (http://www.yourdomain.com/) because sometimes people type those into the search engines instead of going right to your page.
Make sure all terms are in lower case.
Take the keywords you have created and incorporate them into your meta tags. Use the âdescriptionâ meta tag as well as the âkeywordsâ tag. Your description tag should be 150-200 characters. Your keywords tag has no limit (use the ones you came up with above â the keyword section should not make sense. It should be a group of words that never form a sentence).
Consider using the additional tags to increase your popularity also.
Example (Sample Tags):
<META NAME="DESCRIPTION" CONTENT="Your site description goes here."> <META NAME="KEYWORDS" CONTENT="Your site keywords go here. "> <META NAME="AUTHOR" CONTENT="http://http://www.yourdomain.com/ NAME="COPYRIGHT" CONTENT=" [url="http://www.yourdomain.com/;"& NAME="CLASSIFICATION" CONTENT="http [url="http://www.yourdomain.com/;"& content="21 days" name=REVISIT-AFTER>
Make each page of your site this way because engines will pick up more than just your homepage. Try not to use the exact same tags; create unique ones for each page and your rankings should increase.
To see samples of meta tags, go to your favorite site and click View > [Page] Source in your browser to see their meta tags. Meta tags go in the <HEAD> section of the HTML (which is the very first section)
